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The Way from a simple Company Name to a Brand
Recognition is the aim... but - how to reach it? The handcraft of a marketing man is to analyse, define and realize the different items which support the move to become a recognized brand.
Starting with Logo designs - ending with ready productions
We can start fom everywhere - if the mother company has the corporate design rules, we apply them to the new subsidiaries and if not, we will start from point zero.
Outcome
The outcome is a corporate design manual which is useful for everyone who works in the company and sends correspondence to the clients and deliverers - ranging from mails to offers, from invitations to Christmas cards.